Sectors
Sports
Our sports legal and compliance experts helps you focus on what matters most, championing the game.
Australia is sports obsessed. From the NRL season opener and the thrill of AFL finals, to the iconic Australian Open, sports are intertwined into our country’s national identity.
This passion bolsters an industry generating over $32 billion annually and supports more than 120,000 full-time equivalent jobs.
But with growth comes heightened legal and regulatory obligation and expectation. Professional clubs and national sports leagues such as cricket, basketball and soccer all face challenges that require sophisticated legal expertise and tailored solutions.
At Senet, we specialise in guiding professional sporting clubs, commercial enterprises and sports regulators to meet and exceed their legal and regulatory obligations.
Expert Sports Lawyer services tailored to your needs
Recent examples of our client work include advising in respect of large corporate transactions, integrity issues, intellectual property rights, data protection and privacy law compliance, internal marketing reviews, competition law, and gambling tax advice.
Our work for sports clients includes the following areas (amongst others):
Contractual negotiations and arrangements including sponsorships, brand protection, joint ventures, ‘Product Fee and Integrity Agreements’ (PFIAs), ‘Race Fields information and use agreement’, IT service agreements, and data and content sharing frameworks.
Sports integrity and good governance to protect sports and racing, including the implementation of gambling systems, data sharing, anti-money laundering and counter-terrorism (AML/CTF) programs, match fixing and other policies, financing policies, equine and athlete testing, and integrity and information sharing arrangements.
Sports rules and regulations including preparation and enforcement of rules of sport, procedural fairness and natural justice, complaints handling procedures, and disciplinary reviews.
Sports controlling body arrangements including advising on all aspects of state and territory gambling regulation and compliance.
Broadcasting and media rights in which we support rights holders and acquirers to protect and maximise the value of their valuable rights.
We are trusted by some of Australia’s leading sports organisations, principal racing authorities, and controlling bodies to provide trusted legal advice and ensure compliance.
Gambling compliance training
Through the Senet Compliance Academy, we offer comprehensive gambling compliance training, ensuring your staff remain compliant with Australia’s legal and regulatory standards. Our courses are designed to help businesses cultivate a compliance culture, protect against financial crime and reduce gambling-related harm.